
Episode Overview
Have you ever been asked what you charge, and felt something happen before you had even said the number? That half a second where your mind is already running. Is that too much? Is it not enough? What will they think of me?
If you know that feeling well, you are in very good company.
This is part two of the Love and Money Series, and today I explore the fear of being paid what you are worth. It shows up most for us as sole traders, because when the business is you, being paid can feel deeply personal. But the fear is rarely about the number itself. It is about the meaning we have attached to it.
In this episode I walk through the five ways this fear shows up:
- Avoiding naming a price at all
- Overdelivering to feel you have earned the right to be paid
- Dropping your price before anyone has even asked
- Rushing or softening the number as it leaves your mouth
- Over-explaining and justifying your fee
Chapters
00:12 Introduction to the Fear of Pricing
02:50 Understanding Personal Value in Pricing
05:27 Signs of Fear in Pricing Conversations
10:49 The Impact of Undercharging
14:08 Shifting Mindsets: From Sole Trader to CEO
15:54 Practical Steps to Embrace Your Worth
Resources:
Join the Money Circle – Our free monthly calls
Discover this previous episode revealing 3 Ways Money Mirrors How You Give and Receive Love
